Have a look at previous students' blogs to give you an idea of what you're aiming for.
TASK 1: INDUSTRY: Research https://www.bauermedia.co.uk/brands-magazine. Make points about:
TASK 2: MAGAZINES: Research two or three real-life story magazines, including Closer and two others of your choice, preferably aimed at the 16-25 mass market demographic. You'll find most are aimed at older groups, but are still worth researching - e.g. That's Life, Bella, Take A Break. Make a short description of each, including how long they have been running, their social media profiles, types of articles they publish. Really useful for this are the media packs for the magazines. These are what magazines send to advertisers to persuade them to pay for an advert in the magazine, so they tell you all about the readership: https://www.bauermedia.co.uk/media-packs. In your blog post, make sure you include a link to or upload the media pack for each magazine you research.
TASK 3: CONVENTIONS: Research the key conventions of real-life story magazines. Consider the design, layout, types of articles. Really useful to help you do this is BBC Bitesize: https://www.bbc.co.uk/bitesize/guides/zcpgdmn/revision/2. You could also use the Big Issue Powerpoint and the Big Issue Cover Guide to help you pick out key conventions.
TASK 4: MAGAZINE FRONT COVER ANALYSIS: Look at at least five front covers from real-life story magazines for your given target market. You could make a video to do this, then embed the video in a blog post and use the conventions you identified to comment on:
TASK 4: MAGAZINE CONTENTS PAGE ANALYSIS: Look at at least five contents pages from real-life story magazines for your given target market. Again, you could make a video for this, embed the video in a blog post and use the conventions you identified to comment on:
Write a treatment for your magazine and website. A treatment is your pitch for the magazine, with a suggestion of what your 'concept' might be. It needs to be clear, workable and realistic in what you aim to do. If your idea is too elaborate, more can go wrong and you'll only be disappointed! Use these examples to help you: https://roopsanmedia.blogspot.com/2021/01/task-5.html, https://www.slideshare.net/alyblue98/magazine-treatment-sheet-40543718
Present your treatment and get feedback on this from teachers and fellow students and then review it in the light of their comments.
REMEMBER FOR THE 2021 BRIEF:
TASK 6: COLLAGE: Use found images from the Internet to make a collage of iconic front covers and images from magazines for your chosen genre. Comment on how these could link to your own magazine and website.
TASK 7: ANNOTATED FRONT COVER: Produce a detailed analysis of the front cover of your favourite real-life story magazine aimed at your target audience. This should have the front cover in the centre and at least 15 annotations based on the bullet points in Task 4 above. Add to the blog post by bullet-pointing ideas this gives you for your own magazine.
TASK 8: AUDIENCE ANALYSIS: Research the demographics and psychographics of your target audience - a mass-market of 16–25 year-olds who expect to be emotionally engaged. Make a poster with a picture of your typical audience member, statistics about their demographic and at least 10 points about their psychographics (what they like doing in their spare time, favourite places to shop, favourite things to eat, habits, lifestyle, music they listen to, social media they use...)
TASK 9: AUDIENCE EXPECTATIONS: Interview at least five members of your 'target audience' - a mass-market of 16–25 year-olds who expect to be emotionally engaged. about what they expect or would like to have included in your magazine. Present your video either as a podcast or video clips. In your blog post, say what ideas they give you for your own magazine.
TASK 10: TYPICAL SYNOPSIS: Take four different real-life story magazines and write a paragraph summarising the main stories and issues covered in each. What ideas do they give you for your own magazine?
TASK 11: RISK ASSESSMENT: You need to do a risk assessment for your photo shoots or any filming work. For guidelines on what to consider, click on https://app.apply4.com/uploads/instance_document/file/690/SBC_Sample_Safety___Risk_Assessment_20151.pdf
You need to assess any risks of damage to property or you/your actors, or any passers-by, and ensure you take appropriate measures to avoid potential hazards. Make a Risk Assessment for each different location you will be filming at, and upload it to your blog. A sample template is here:
TASK 12: WEBSITE HOME PAGE: Choose two or three current affairs magazine home pages for your chosen genre.
Here is the Magazine and Online brief you have chosen:
TASK 1: INDUSTRY: Research https://www.bauermedia.co.uk/brands-magazine. Make points about:
- History of the company
- What sort of magazines it publishes
- Facts and figures - how much profit the company made last year, how many countries it covers, how many magazines it owns, the circulation figures for its most popular magazines
- Add links to the Bauer website, social media pages, different magazines and, if you can, their Press Kit that is designed for advertisers and should give you lots of information about readers of different magazines.
TASK 2: MAGAZINES: Research two or three real-life story magazines, including Closer and two others of your choice, preferably aimed at the 16-25 mass market demographic. You'll find most are aimed at older groups, but are still worth researching - e.g. That's Life, Bella, Take A Break. Make a short description of each, including how long they have been running, their social media profiles, types of articles they publish. Really useful for this are the media packs for the magazines. These are what magazines send to advertisers to persuade them to pay for an advert in the magazine, so they tell you all about the readership: https://www.bauermedia.co.uk/media-packs. In your blog post, make sure you include a link to or upload the media pack for each magazine you research.
TASK 3: CONVENTIONS: Research the key conventions of real-life story magazines. Consider the design, layout, types of articles. Really useful to help you do this is BBC Bitesize: https://www.bbc.co.uk/bitesize/guides/zcpgdmn/revision/2. You could also use the Big Issue Powerpoint and the Big Issue Cover Guide to help you pick out key conventions.
TASK 4: MAGAZINE FRONT COVER ANALYSIS: Look at at least five front covers from real-life story magazines for your given target market. You could make a video to do this, then embed the video in a blog post and use the conventions you identified to comment on:
- the range of photos used
- types of font
- settings used
- colours
- types of characters represented, including range of social groups (women, men, different ethnicities, ages, class...)
- masthead
- other page furniture such as logos, bar code, price
- how they showcase the cover model
- what sort of lifestyle they promote
- how they appeal to the audience
TASK 4: MAGAZINE CONTENTS PAGE ANALYSIS: Look at at least five contents pages from real-life story magazines for your given target market. Again, you could make a video for this, embed the video in a blog post and use the conventions you identified to comment on:
- the range of photos used
- types of font
- settings used
- colours
- types of characters represented
- style of language
- other page furniture such as logos, bar code, price
- how they showcase the cover model
- what sort of lifestyle they promote
- how they appeal to the audience
Write a treatment for your magazine and website. A treatment is your pitch for the magazine, with a suggestion of what your 'concept' might be. It needs to be clear, workable and realistic in what you aim to do. If your idea is too elaborate, more can go wrong and you'll only be disappointed! Use these examples to help you: https://roopsanmedia.blogspot.com/2021/01/task-5.html, https://www.slideshare.net/alyblue98/magazine-treatment-sheet-40543718
Present your treatment and get feedback on this from teachers and fellow students and then review it in the light of their comments.
REMEMBER FOR THE 2021 BRIEF:
You are making the first two editions of a new real-life story magazine that is being launched by Bauer and two pages for the working website for the magazine. You have a cross-media production target audience: A mass-market of 16–25 year-olds who expect to be emotionally engaged.
TASK 6: COLLAGE: Use found images from the Internet to make a collage of iconic front covers and images from magazines for your chosen genre. Comment on how these could link to your own magazine and website.
TASK 7: ANNOTATED FRONT COVER: Produce a detailed analysis of the front cover of your favourite real-life story magazine aimed at your target audience. This should have the front cover in the centre and at least 15 annotations based on the bullet points in Task 4 above. Add to the blog post by bullet-pointing ideas this gives you for your own magazine.
TASK 8: AUDIENCE ANALYSIS: Research the demographics and psychographics of your target audience - a mass-market of 16–25 year-olds who expect to be emotionally engaged. Make a poster with a picture of your typical audience member, statistics about their demographic and at least 10 points about their psychographics (what they like doing in their spare time, favourite places to shop, favourite things to eat, habits, lifestyle, music they listen to, social media they use...)
TASK 9: AUDIENCE EXPECTATIONS: Interview at least five members of your 'target audience' - a mass-market of 16–25 year-olds who expect to be emotionally engaged. about what they expect or would like to have included in your magazine. Present your video either as a podcast or video clips. In your blog post, say what ideas they give you for your own magazine.
TASK 10: TYPICAL SYNOPSIS: Take four different real-life story magazines and write a paragraph summarising the main stories and issues covered in each. What ideas do they give you for your own magazine?
TASK 11: RISK ASSESSMENT: You need to do a risk assessment for your photo shoots or any filming work. For guidelines on what to consider, click on https://app.apply4.com/uploads/instance_document/file/690/SBC_Sample_Safety___Risk_Assessment_20151.pdf
You need to assess any risks of damage to property or you/your actors, or any passers-by, and ensure you take appropriate measures to avoid potential hazards. Make a Risk Assessment for each different location you will be filming at, and upload it to your blog. A sample template is here:
TASK 12: WEBSITE HOME PAGE: Choose two or three current affairs magazine home pages for your chosen genre.
This will help you manage your production in timely fashion, so you do not miss the agreed-upon deadline. Create your plan going backward from that date, taking into consideration any obstacles you can anticipate that may prolong the process. You will probably have to adjust your plan as you go along, but you need a plan to start with!
Your schedule should, at the very least, include the following considerations:
- Dates for photoshoots
- Resources you'll need for each stage - camera, tripod, props, costumes, models, laptop, design software, etc
- A design schedule
- Dates for each section to be completed - cover 1, cover 2, contents 1, contents 2, magazine homepage, linked page
- Ample time for proofreading
- Enough time for your peers and your teacher to look over the magazine and add comments
- Your NEA deadline
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